St. Peter's Brewery recently debuted a new beer called 'St. Peter's Without,' which caters to the growing demand for alcohol-free beer. Despite the rise of craft beer culture, there are also many health-conscious millennials that are choosing to reduce their consumption of alcohol or to stop drinking completely. This new beer caters to those who are eschewing alcohol in favor of booze-free beverages.
St. Peter's Without is a malty, full-bodied beer that contains less alcohol than an ordinary glass of orange juice. Despite the fact that the beer is completely free of alcohol, the company insists that it is bursting with flavor and "tastes as good as the real thing." The idea behind the new drink is to cater to those who enjoy the taste of beer, but want to reduce their consumption of alcohol.
Full-Bodied Alcohol-Free Beers
More Stats +/-
Future Festival & Malcolm Gladwell - Early Bird Deadline
Alcohol-Free Fortified Wines
Non-Alcoholic Ginger Beers
Alcohol-Free Cocktail Bars
Alcohol-Free Red Wines
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.