Vacation-Themed Golf Capsules

PUMA Golf's Spring Break 2021 Capsule Celebrates Vacation Times

PUMA Golf officially introduces the Spring Break 2021 capsule full of everyday silhouettes. The design focus is on the bold prints across the capsule. A floral print makes its way across the entire collection and features fully functional looks of a tropical theme.

Some of the items are marked with PUMA branding details with matching sets for a playful touch as well. The Sabbatical polo shirt and shorts are a perfect piece for a lifestyle look. The rest of the collection features silhouettes such as a reversible bucket hat, a trucker for some sun protection, and more. All of the items are detailed in the same bright print complete with the RS-G sneaker in the same tonal palette.

Image Credit: PUMA Golf

Tropical-themed Apparel
There is an opportunity for creating tropical-themed apparel with bold prints for golf enthusiasts who want to make a fashion statement on the golf course.
Matching Sets
Matching sets of branded golf apparel can be designed as playful and stylish looks that will appeal to a younger crowd of golfers.
Reversible Accessories
Designing reversible golf accessories, such as bucket hats, provides versatility to golfers drawn towards vacation-themed golf apparel for their next getaway on and off the course.

Industries Being Reshaped

Golf Apparel
The golf apparel industry can leverage tropical-themed patterns to create edgier designs that will attract younger players while retaining traditional golf style elements.
Golf Footwear
Golf footwear brands can capitalize on 'vacation vibes' by using bold prints and patterns to create unique sneaker designs tailored to meet golf course requirements.
Tourism & Hospitality
Hotels, resorts and golf courses can market vacation-themed golf apparel and accessories as must-have items for golfers visiting vacation destinations or planning special one-time golf events.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 27%
Freshness 10%