Palm Tree Crew, a tropical lifestyle brand founded by Kygo and Myles Shear, has teamed up with Puma Golf to deliver an all-new golf club and apparel collection.
The new collection leverages a navy and white color scheme throughout and features Palm Tree Crew's signature gold palm tree logo. Standout pieces include the Cobra Golf LTDx driver, the Agera putter, new headgear, and a range of ultra-lightweight performance-focused tops. In addition, the Cobra Golf LTDx driver comes with a stylish branded headcover, while the new CLOUDSPUN Golf tees are crafted with a 4-way stretch, moisture-wicking fabric.
The Palm Tree Crew x PUMA Golf collection is currently available to purchase on PUMA Golf and Palm Tree Crew's websites. However, the limited-edition Agera putter and PTC driver are being sold exclusively on Cobra Golf's website.
Image Credit: Puma Golf
Why This Trend Is Growing
- Lifestyle Golf Collections
- Brands are teaming up to create golf collections with unique aesthetics and branding elements to cater to different lifestyle preferences.
- Performance-focused Golf Apparel
- Golf apparel is becoming increasingly focused on performance with lightweight and moisture-wicking materials.
- Limited-edition Golf Equipment
- Limited-edition golf equipment, like putters and drivers with unique branding elements, are becoming more popular as collectors' items.
Industries Being Reshaped
- Fashion
- Fashion brands are partnering with golf companies to create stylish golf collections that appeal to a wider audience.
- Sports
- Golf companies are focusing on creating high-performance golf equipment and apparel to enhance the overall golfing experience.
- Collectibles
- The popularity of limited-edition golf equipment is creating opportunities in the collectibles industry for enthusiasts looking to expand their collections.
