Dark Horses is introducing something new in sports nutrition bars with a product that's specifically designed to support people who need something to fuel them after work and before a workout. The Home Run bar is ideal for enjoying on an evening commute and it is packed with plant-based, whole-food ingredients to deliver sustained energy.
Some of the key ingredients in the bar are oats, seeds and high-fiber teff flour. Unlike many bars, Home Run avoids the use of dates, which are high in sugar, so it boasts an appealing low-sugar recipe and a slow release of sugar into the blood.
To offer additional support for commuters, Home Run also created the Home Run Commuter Routers for runners or cyclists.
Image Credit: Dark Horses
What Makes This Trend Stand Out
- Work-fuel Nutrition Bars
- Opportunity for companies to develop nutrition bars tailored to the needs of workers who exercise after work.
- Plant-based Ingredients
- Opportunity for companies to use more plant-based, whole foods ingredients in their nutrition bars.
- Low-sugar Bars
- Opportunity for companies to create bars with a low-sugar recipe and slow release of sugar into the blood.
Sectors Adopting This
- Sports Nutrition
- Companies in the sports nutrition industry can expand their market by targeting workers who exercise after work.
- Health Food
- Companies in the health food industry can incorporate more plant-based, whole foods ingredients into their products.
- Transportation
- Opportunity for transportation companies to partner with food companies to offer commuters healthy food options for their commutes.
