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Airport Social Platforms

The WaitList App Promotes Spontaneous Interaction Between Passengers

— November 25, 2017 — World
This new app encourages spontaneous interaction between strangers waiting at the airport. WaitList is a newly established social network that wants users to make the most of their time waiting for flights.

It enables them to "easily identify valuable conversation partners" by showcasing the interests and skill sets of other participating travelers who have time for spontaneous interaction. When you match with other users, the German app points you to a nearby cafe so you can chat in person. This differentiates the social application from other stranger-connecting platforms as it leads to an in-person meeting. WaitList also focuses on more business-oriented conversations and information exchange, rather than romance or friendship. They see themselves as a virtual bulletin board for business cards.
Trend Themes
1. Airport Social Networking - There is an opportunity to create more apps that facilitate spontaneous real-life connections between travelers at airports.
2. Business Focused Social Platforms - The rise of WaitList highlights the potential for social networks that cater to specific professional needs rather than general needs.
3. In-person Meeting Platforms - Platforms like WaitList, that enable virtual interactions to transition into real-life encounters, are poised to disrupt the online interaction space.
Industry Implications
1. Travel and Hospitality - There is potential for airports and airlines to leverage social networking platforms to enhance the customer experience and foster more spontaneous real-life connections.
2. Professional Networking - The trend towards more business-focused social networks like WaitList presents an opportunity for platforms that cater to specific industries or professional needs.
3. Event Planning - Platforms like WaitList that facilitate spontaneous in-person meetings could have an impact on how events are planned and executed, particularly for networking-focused events.
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