Spiced Halloween Ice Creams

Baskin-Robbins Spicy 'n Spooky Ice Cream is Limited-Edition

The Baskin-Robbins Spicy 'n Spooky ice cream is a limited-edition Halloween-themed frozen treat for consumers to try out on their next visit to a participating location.

The ice cream is characterized first by its light and darkly colored appearance, which is speckled with blood orange flakes throughout. The ice cream features a white chocolate ghost pepper flavored base that's swirled with dark chocolate and a series of spicy flakes to convey a decidedly sweet yet spicy taste. The ice cream is made with real ghost peppers to ensure a true touch of heat.

The Baskin-Robbins Spicy 'n Spooky ice cream is only around for a short while starting October 1, 2022 and is expected to be a winner amongst fans of the sweet, spicy flavor combination.

Image Credit: Baskin-Robbins

Spooky Food and Beverage
Enter into seasonal celebrations by introducing limited edition spooky food and beverage items
Flavor Innovation
Experimentation with innovative and evolving flavors can attract more consumers and retain existing customers
Real, Bold Ingredients
Incorporating real, bold ingredients that truly define the product can differentiate competitors and enhance product appeal

Industries Being Reshaped

Food and Beverage Industry
Opportunity to experiment with innovative, seasonal flavors in food and beverage products
Ice Cream Industry
Opportunity to introduce limited edition flavors featuring unique and bold ingredients
Seasonal Festivals and Celebrations Industry
Opportunity to introduce, promote and sell special product editions for seasonal festivals and celebrations
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 43%
Freshness 14%