Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Exotically Piquant Ketchup

Maya Kaimal's 'Spicy Ketchup' is a Twist on Original Asian Kecap Sauce

— July 16, 2016 — Lifestyle
This spicy ketchup from Maya Kaimal introduces a piquant twist to the all-American condiment.

Originally, ketchup took the form of a fermented sauce from Asia by the name of "kecap." This sweet and spicy sauce from Maya Kaimal takes inspiration from ketchup's Indian roots with notes of brown sugar, chilies and toasted cumin. Naturally, tomato paste is also a main ingredient, but it is blended with a variety of exotic ingredients that are not typically found in American bottles of ketchup.

Maya Kaimal suggests serving this spicy condiment with everything from burgers and sausages to eggs and meatloaf, or as a shrimp cocktail sauce dip. This spicy ketchup condiment offers an easy way for consumers to enhance a variety of dishes with globally inspired flavor.
Trend Themes
1. Global Flavor-fusion Ketchup - Maya Kaimal's Spicy Ketchup blends exotic spices to provide consumers with a flavorful, globally-inspired condiment that can be used to enhance a variety of dishes.
2. Ethnic-inspired Condiments - Maya Kaimal's Spicy Ketchup pays homage to ketchup's Asian roots, which presents an opportunity for other companies to create ethnic-inspired condiments.
3. Healthy Gourmet Ketchup - Maya Kaimal's Spicy Ketchup, which is made from exotic ingredients, may disrupt the ketchup industry by providing health-conscious consumers with a gourmet ketchup option.
Industry Implications
1. Condiments - Maya Kaimal's Spicy Ketchup offers a unique twist on the traditional ketchup, creating an opportunity for the condiment industry to explore more flavorful and exotic options.
2. Food - Maya Kaimal's Spicy Ketchup can be used to enhance the flavor of a variety of dishes, creating an opportunity for the food industry to incorporate globally-inspired flavors into everyday meals.
3. Retail - Maya Kaimal's Spicy Ketchup presents an opportunity for the retail industry to cater to consumers who are looking for more globally-inspired and flavorful condiment options.
1
Score
Popularity
Activity
Freshness