Stonerichworld, a company based in Germany, has converted a 1961 model Vespa VVB 150 into a sparkling scooter. The scooter contains a whopping 150,000 Swarovski crystals.
Of course, it wasn't an easy task for Stonerichworld to make over the scooter. It took four years, and the company developed a special technique to festoon the crystals onto the original paint of the scooter. If you're curious, the crystal-studded Vespa scooter costs a grand total of $321,150. Pimping just got a whole lot easier with a sparkling scooter.
Key Themes Behind This Trend
- Luxury Customization
- Customizing high-end and luxury products for unique and extravagant experiences.
- Bling Culture
- Incorporating crystals and other sparkling elements into different products beyond the fashion industry.
- Heritage Revival
- Reviving and modernizing classic designs by adding contemporary elements like crystals.
Where This Applies
- Luxury Goods
- Targeting customers who are willing to pay a premium for unique and personalized luxury experiences with high-end products.
- Automotive
- Incorporating customized design elements like crystals into vehicles for a unique and personalized driving experience.
- Fashion
- Incorporating crystals and other sparkling elements into clothing and accessories to create a bling culture and emphasize luxury and style.
