Sound-Coordinated Graphics

The 'Sound of Color' Graphic Uses Colors Inspired by Music

'Sound of Color' is a graphic that consists of beautiful color palettes inspired by music. Put together by Kelly-Moore Paints, the graphic draws on research from the University of California-Berkeley that suggests that our brains are wired to form connections between music and colors, depending on how the music makes us feel.

It is believed that particular colors evoke particular emotions. For example, pink is associated with romance, light blue with healing and dark green with ambition. By associating music with emotions that can then be associated with colors, a music-color connection is formed.

The Sound of Color series used this theory to create original palettes -- using Kelly-Moore paints -- based on five albums by the Beatles, Beyonce, Mumford & Sons, Florence and the Machine and Daft Punk.

Music-color Connection
Exploring the connection between music and color to create beautiful palettes.
Emotion-driven Design
Using emotions associated with music to inspire graphic designs.
Multisensory Experience
Creating a visual representation of sound to enhance the sensory experience.

Industries Being Reshaped

Graphic Design
Incorporating music-inspired color palettes in graphic design projects.
Interior Design
Using music-related color schemes to evoke specific moods/feelings in interior spaces.
Paint Manufacturing
Developing paint products tailored to music-inspired color preferences.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 16%
Freshness 8%