Sonic's New Summery Packaging Reminds One of Warmer Months

 - Nov 21, 2017
References: sonicdrivein & thedieline
Although summer ended just a few short months ago, many individuals find themselves dreaming of warmer weather, which is why Sonic's new summery packaging makes for the perfect nostalgia-inducing campaign.

The brand's takeout packaging has been revamped to feature vibrant colors and adorable geometric patterns, enabling an individual to reminisce in the days of fun in the sun. The images also include cheery cartoon figures with smiles on their faces and feature a dominantly orange, blue and green colorway.

This visual campaign was applied to various Sonic locations throughout the United States, most of which get hit with frigid temperatures during the winter months. The charming and cheery images can be spotted on the brand's cups and to-go bags.