The SmartGlamour Spring 2016 runway show recently made headlines for its use of non-traditional models. While the fashion industry has made some progress in terms of using more diverse models, the majority of the men and women who walk the runways still fit traditional beauty standards. This brand is trying to set a new precedent for the industry by using unconventional models.
The SmartGlamour Spring 2016 runway show was held during New York Fashion Week and it showcased models of all shapes, sizes, skin colors, ages, physical abilities and identities. The show was meant to reflect the brand's mission to promote body positivity and empower women as a whole. The show also demonstrated how designers can handle the task of creating clothing in sizes that reflect a wide variety of body types.
SmartGlamour's inclusive runway show demonstrates a growing demand for more diversity and intersectionality in the fashion industry.