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Game-Inspired Footwear

Vixole's Smart Sneaker Has a Digital Interface with Pokemon Go Capabilities

— July 31, 2016 — Tech
This smart sneaker concept does more than connect to your smartphone -- it is also capable of syncing with Pokemon Go. Based in New York, startup Vixole designed a shoe that has a built-in digital interface that allows you to easily customize the way your footwear looks and express yourself in new ways. Now Vixole has taken that idea to the next level by enabling the sneakers to be Pokemon Go-enabled.

This is not the first wearable accessory to pop up surrounding the viral augmented reality game app, but it is an interesting way to repurpose the smart sneaker sensors and mobile connectivity. Although the shoes are not yet available, the concept shows how wearable technology and games can come together.
Trend Themes
1. Smart Sneaker Technology - Innovative footwear designs with built-in digital interfaces are disrupting the shoe industry, creating opportunities for tech integration and customization.
2. Wearable Gaming Accessories - The popularity of Pokemon Go has opened opportunities for wearables technology developers to create game-inspired accessories and expand their customer base.
3. Connected Footwear - The integration of digital interfaces within footwear is a growing trend, disrupting traditional footwear design and creating new opportunities for technology and innovation.
Industry Implications
1. Footwear Industry - Manufacturers in the footwear industry should consider integrating digital technologies into their products to meet the growing demand for smart, customizable footwear.
2. Wearables Industry - The wearables industry can expand beyond fitness and health monitoring devices by producing accessories for popular gaming apps like Pokemon Go, creating new revenue streams and increasing market share.
3. Gaming Industry - The success of wearable gaming accessories like Vixole's smart sneaker demonstrates an opportunity for the gaming industry to expand its reach into innovative technology products and explore new partnerships beyond traditional gaming consoles and mobile devices.
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