It isn’t too often that a rubber duck makes a splash outside of the water, but Edwin is truly no ordinary duck -- he's described as the world's first "smart rubber duck" toy. More than just a bath time companion, Edwin is an app-enhanced smart rubber duck that sings, reads, dreams and is designed to be any child’s new best friend.
Edwin utilizes SQUACK™ Technology, which allows for 2-way interaction between the toy and its companion app. Children join animated Edwin in learning, singing and reading on any smart device. Edwin comes to life both on the app and in person using BTLE (Bluetooth low energy) which controls the light, sound and motion of the toy.
From bath time to bedtime and everything in between, Edwin will grow with your child. He’s a waterproof duck that makes waves in the tub, a Bluetooth speaker to spark up any dance party, a learning tool to jumpstart positive thinking and a friendly night light for bedtime snuggles.
Why This Trend Is Growing
- Smart Toys
- Opportunity to develop more interactive and educational toys that integrate with smart devices.
- Internet of Things (iot) for Kids
- Potential for IoT devices and apps specifically designed for children to enhance learning, entertainment, and companionship.
- Personalized Learning
- Disruptive innovation opportunity to create personalized educational experiences through the use of smart toys and companion apps.
Industries Being Reshaped
- Toy Industry
- Chance for toy companies to leverage technology and create innovative products that provide a more immersive play experience.
- Mobile App Development
- Opportunity to develop companion apps for smart toys, providing additional features and functionalities for children.
- Iot Industry
- Potential to develop IoT devices and platforms specifically tailored for children, expanding the application of IoT technology.
