Freshness-Indicating Smart Labels

These Waste-Reducing Labels Visualize a Product's Lifespan

Unlike stamps that convey a product's expiry date, these dynamic smart labels were designed to make it easier to see when a product is reaching the end of its shelf life. The waste-reducing solution involves the use of color-changing plastics that support real-time monitoring to not only indicate when a product is at the perfect time to be consumed but also when items should go on sale at a discount.

The color-coded smart label system indicates products that are at their peak freshness, mid-range items that are at the turning point, as well as others that are close to being past their prime. On top of including green, orange and red colors, the smart label system also uses a dark color to show when a product has reached its expiration.

Smart Labels
The use of smart labels with color-changing plastics can revolutionize product freshness monitoring.
Real-time Monitoring
Real-time monitoring technology enables product freshness tracking and waste reduction.
Dynamic Expiry Date
Dynamic smart labels offer a more intuitive and visually appealing way to determine a product's shelf life.

Industries Being Reshaped

Food and Beverage
The food and beverage industry can benefit from smart labels to reduce waste and ensure product freshness.
Retail and Packaging
Incorporating smart labels into retail and packaging can optimize inventory management and discount strategies.
Manufacturing and Plastics
Manufacturing and plastics industries can explore new opportunities by producing color-changing plastics for dynamic smart labels.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 84%
Freshness 9%