Craft Distiller-Inspired Sodas

Sister's Soda Takes Flavor Cues from Craft Distilleries

Inspired by popular flavors used by craft distillers, Franklin & Sons launched a creative range of soft drinks called Sister's Soda. The Guava & Lime, Pomegranate & Hibiscus and Pineapple & Cardamom flavors are made with all-natural ingredients, including fruit extracts and ingredients like British sugar beet for a hint of sweetness. Additionally, the sodas are free from artificial colors, flavors and sweeteners. Each of the cans are decorated with hand-illustrated designs that show off the vibrancy of the flavors.

Sister's Soda helps to tell the story of Franklin & Sons, as the range pays tribute to "Elizabeth Franklin, who pioneered the Franklin & Sons brand alongside her three brothers," according to Rosie Crossman, brand manager at Franklin & Sons.

Image Credit: Sister's Soda

Craft-flavored Soft Drinks
Craft distiller-inspired sodas are gaining popularity, offering unique and natural flavor combinations.
All-natural Ingredients
Consumers are increasingly seeking sodas made with real fruit extracts and ingredients, avoiding artificial additives.
Artistic Soda Packaging
Illustrated designs on soda cans enhance the visual appeal and showcase the vibrant flavors within.

Sectors Adopting This

Craft Beverage
Craft distilleries could expand their product offerings by venturing into the production of craft-flavored soft drinks.
Health and Wellness
The health-conscious industry can explore the creation of all-natural sodas to meet the growing demand for healthier beverage options.
Packaging and Design
The creative packaging industry has the opportunity to collaborate with soda brands to create visually appealing and artistically designed cans.
SCORE
2.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 28%
Activity 38%
Freshness 9%