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Free-Spirited Spaces

The Sid Lee Montreal Office Features Open Areas to Sprout Creativity

— July 23, 2011 — Art & Design
The main concept for the Sid Lee Montreal Office is an open space that allows for creative juices to flow.

Upon entering the creative agency's office, guests are greeted with the common area where there is a long table where employees eat their breakfast and lunch together. The atmosphere of the Sid Lee Montreal Office is a creative and free-spirited one.

Without a set design for the office space, the result is a place where ideas roam free and energies can rub off on each other.

Implications - Consumers are looking for products that allow for expression. Designs that work towards letting personalities shine through are appealing to those who want to reveal themselves through their purchases. Companies trying to increase their appeal could focus on this element when coming out with new items.
Trend Themes
1. Open Space Design - Designing office spaces with open areas can enhance creativity and idea sharing.
2. Collaborative Workplaces - Promoting a sense of community and collaboration among employees can foster innovation and productivity.
3. Personalized Consumer Products - Creating products that allow for self-expression and individuality can attract consumers seeking unique and customizable items.
Industry Implications
1. Interior Design - The interior design industry can capitalize on the trend of open space designs by offering innovative solutions for flexible and collaborative work environments.
2. Creative Agencies - Creative agencies can leverage open spaces and free-spirited atmospheres to cultivate a culture of creativity and inspiration.
3. Consumer Goods - In the consumer goods industry, brands can tap into the demand for personalized products that reflect individual identities and values.
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