Design and architecture studio Gensler reimagines the office space of Accenture, a global consulting company. The new Chicago Innovation Hub is imagined with a bright tonal palette and multiple levels that are fueled with sensorial experiences It takes visitors, employees, and clients through a unique innovative journey that is described as a 'vertical city.'
Visitors can make their way through the city-inspired office through the company's app and through QR codes, they can activate turnstiles that are found on every floor. This way, they can see occupancy in real-time, reserve the different meeting rooms, and so forth. Other components of the new space include immersion rooms, production areas, a broadcast studio, and labs as well.
Image Credit: Gensler, Accenture
Key Themes Behind This Trend
- Sensorial Office Experiences
- The Accenture office space in Chicago offers sensorial experiences through a bright tonal palette and multiple levels, creating a unique and immersive journey.
- Virtual Navigation in Office Spaces
- Visitors can navigate the city-inspired office through an app and QR codes, enabling real-time occupancy information and room reservations.
- Versatile Office Components
- The new office space features immersion rooms, production areas, a broadcast studio, and labs, providing a versatile environment for collaboration and innovation.
Where This Applies
- Design and Architecture
- The design and architecture industry can explore new ways to create sensorial experiences and immersive journeys in office spaces.
- Technology
- The technology industry can develop innovative apps and QR code solutions for virtual navigation and real-time occupancy information in office spaces.
- Media and Broadcasting
- The media and broadcasting industry can find opportunities to integrate broadcast studios and production areas in office spaces, enabling seamless content creation.
