NHS: Get Unhooked
References: gosmokefree.nhs.uk & arabaquarius.blogspot
What a powerful campaign!
With a slogan of “Get Unhookedâ€, these print ads from NHS smokefree show young guys and girls literally hooked. And by hooked I mean a painful hook up their lips.
The ads say “The average smoker needs over five thousand cigarrettes a year. Get unhooked†and provide contact information for professional help to quit smoking.
I think it's a captivating campaign that not only grabs the attention with its powerful imagery, but also provides a solution to the problem.
Watch a video advert for NHS go smoke free:
With a slogan of “Get Unhookedâ€, these print ads from NHS smokefree show young guys and girls literally hooked. And by hooked I mean a painful hook up their lips.
The ads say “The average smoker needs over five thousand cigarrettes a year. Get unhooked†and provide contact information for professional help to quit smoking.
I think it's a captivating campaign that not only grabs the attention with its powerful imagery, but also provides a solution to the problem.
Watch a video advert for NHS go smoke free:
Trend Themes
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Shockvertising — Opportunity for businesses to create compelling and attention-grabbing campaigns by using powerful imagery.
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Smokefree Campaign — Potential for companies to promote smoking cessation programs and help individuals quit smoking.
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Get Unhooked — Opportunity to develop innovative strategies and products to address nicotine addiction effectively.
Industry Implications
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Advertising — Disruptive innovation opportunities in creating impactful ads that elicit emotional responses and drive behavior change.
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Healthcare — Opportunity for healthcare providers to offer smoking cessation programs and support to individuals struggling with nicotine addiction.
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Wellness — Potential for wellness companies to develop products and services that aid in smoking cessation and help individuals lead healthier lives.
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