Sexcereal is the World's First Gender-Specific Food

 - May 3, 2013
References: sexcereal & springwise
Breakfast is now the sexiest meal of the day thanks to Sexcereal -- yes, Sexcereal. The provocatively named cereal is said to be the first gender-based food ever created. Entrepreneur Peter Ehrlich created the cereal to provide an edible way for people to boost their sexual health. Since the bodies of men and women are different, Ehrlich had two gender-specific versions made.

Sexcereal contains ingredients tailored specifically to tend to the needs of the male and female body. For example, the female version of the cereal helps balance hormones and the male version boosts testosterone and restores energy. Sexcereal has quickly caught on since it was originally introduced in Canada, making its way to the U.S. in the Spring of 2013 (the cereal launched in Canada in June of 2012).