Flower-Shaped Tables

The Serralunga 2014 Outdoor Furniture Line is Colorful and Contemporary

The Serralunga 2014 Outdoor Furniture collection provides playful options for those who have been looking to update their patios and backyards for the new year. Completely contemporary, the designs are inspired by nature (some more so than others) in order to truly complement such settings. Yet they are also boldly modern in order to spruce them up as well.

From side tables that are made to look like flowers to more sleek and simple benches as well as subtly mushrooming picnic lamps, the Serralunga 2014 Outdoor Furniture collection is chic and contemporary. All of the pieces that make up the furniture line are made out of lightweight, durable plastic. This ensures that they can be easily moved around and are just as easy to clean when needed.

Nature-inspired Outdoor Furniture
Opportunity to explore the intersection between nature and modern design in the outdoor furniture market.
Lightweight Durable Plastic Furniture
Opportunity to create new materials and manufacturing techniques for lightweight and durable furniture.
Playful Patio Decorations
Opportunity for companies to explore more colorful, imaginative, and playful options for patio decorations.

Industries Being Reshaped

Furniture Manufacturing
The outdoor furniture market, specifically those interested in producing lightweight, durable and playful pieces.
Plastics Manufacturing
Creating and producing lightweight, durable, and colorful plastic materials for making outdoor furniture.
Home Decor Retailers
The furniture and home decor industry, offering unique and playful patio decor products for consumers.
SCORE
3.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 54%
Activity 41%
Freshness 8%