Converse introduces its captivating Sequin & Snakeskin pack highlighting two of the label's signature sneaker models -- the Pro Leather and the Chuck 70 Hi are adorned in glistening details. The shimmery colorway is informed with a series of bright sequins that are applied to imitate the look of snakeskin patterning.
The set of two basketball shoes arrive in three iterations -- two of the Chuck 70s and one Pro Leather. The first of the Chuck 70 sneakers boast hues of black, red, and green, recalling a holiday theme. The second of the two is complete in pink and black for a glamourous look. The Pro Leather is monochromatic with hues of black and white sequins and a Chevron logo at the midfoot.
Image Credit: Footpatrol
Why This Trend Is Growing
- Sequin Sneakers
- Opportunity to capitalize on the trend of combining luxurious materials with sportswear.
- Colorful Sequins
- Opportunity to innovate using bright sequins, not only in fashion, but across industries such as interior design and automotive.
- Imitation Snakeskin
- Opportunity to disrupt the materials market by creating innovative imitation textures in various industries such as furniture or electronics.
Industries Being Reshaped
- Footwear
- Opportunity to expand the use of sequins and imitation snakeskin beyond aesthetics to enhance performance and durability.
- Fashion
- Opportunity to create a new trend by combining sportswear and luxurious materials, as well as adopting bright sequins in unexpected ways.
- Home Decor
- Opportunity to incorporate shimmery and imitation snake skin patterns in interior design products, such as curtains and bedding.
