City-Inspired Stationary Projects

UOS ID Designs the Seoul My Soul Project Nodding to Seoul

UOS ID presents a look at the Seoul My Soul project, which is a stationery merchandise collection celebrating some of the most iconic landmarks in Seoul. The designs give the build an easily recognizable touch whilst also presenting a practical and useful aesthetic. The four places that comprise the Seoul My Soul project include Dongdaemun, Jongno, Hangang, and Yongsan.

The N Seoul Tower gives visitors a panoramic view of the city and it is transformed into the TONTI pencil sharpener which celebrates the structure. The TADA brings attention to the Han River as it reflects the Han River Bridge Tape dispenser. ISUSI is a toothpick dispenser that reflects the Changing of the Guard ceremony at Gyeongbokgung Palace.

Image Credit: UOS ID

Landmark-inspired Products
Incorporating iconic city landmarks into everyday products allows for a unique connection between consumers and the cities they love.
Cultural Homage Design
Designs that pay homage to cultural and historical elements can evoke emotional engagement and foster a sense of pride among consumers.
Functional Aesthetic Stationery
Creating aesthetically pleasing yet functionally effective stationery offers consumers products that enhance both their work and personal environment.

Sectors Adopting This

Tourism Merchandise
The tourism sector can leverage city-inspired products to enhance visitor experiences by offering memorable and functional souvenirs.
Gift and Novelty Goods
Gift industries can embrace city-themed merchandise to offer unique items that stand out in the marketplace and attract diverse customer interests.
Stationery Design
The stationery industry can innovate by integrating cultural elements into designs, providing added value through exclusivity and personalization.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 31%
Freshness 39%