A compelling installation can be found in Polanco, Mexico City, that's been aptly named the Billboard House by its creator. Architect Julio Gómez Trevilla was commissioned by Scribe to design an eye-catching campaign that would express itself as a thought-provoking piece of art in a pair of ways.
A large blank canvas was erected on stilts, as was a rectangular enclosure that abuts the back. A steel structure gives the whole setup a sturdy frame while lightweight chipboard clads the interior of the one-room living space. The painter hired to produce the large-scale advertisement would live inside, furnished with the domestic comforts of a bed, a desk, a bathroom and a kitchen. The Scribe Billboard House even includes a terrace with a great view and a playful door and window that punch through the mural.
Inhabitable Large-Scale Advertisements
More Stats +/-
Traditional Pizzeria Foodtrucks
Traveling Container Hotels
Interim Industrial Eateries
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.