The new Savsé branding and packaging has been unveiled by the brand as a way to help put a stronger focus on the naturalistic profile of each of the products in the lineup. Set to be shown off at the International Food and Drink Event in London this month, the packaging features fresh imagery that is focused on the simple ingredients that go into each one. This helps to further reinforce the brands ethos of only using natural ingredients and the absence of colorings, added sugars, water or additional supplements.
Marketing Director at Savsé Charlotte Ashburner explained the new Savsé branding and packaging when she said, "At Savsé our mission is to empower people to cram the most into life, we don’t believe consumers should ever have to compromise – especially when it comes to what they eat and drink. Savsé is made using a high pressure process to ensure we maintain the natural nutrition in the fruit and veg; making Savsé as good as a home-made. Our new packaging shows everyone exactly what goes into our drinks and how they’re made."