Rudi's Rocky Mountain Bakery launched its Sandos portable sandwiches in classic peanut butter and nut-free varieties, and two fruit spread flavors, Grape and Strawberry.
Rudi's developed its peanut-free Sandos to support the one in 10 adults and one in 13 children with a peanut allergy, all the while offering kids and adults a simple, nourishing bite to pack for school or travel. "Knowing that food sensitivities and allergies are becoming increasingly prevalent, we looked to Voyage for their Roasted Seed Spread, a perfect tree nut-free alternative that tastes just as creamy and delicious as our Sandos made with peanut butter," said Rudi's Chief Innovation and Strategy Officer, Justin Gold.
To kick off the launch of Sandos as Whole Foods Market, Rudi's is giving away boxes of its newest product with Rudi's Sandos Giveaway Sweepstakes.
What Makes This Trend Stand Out
- Portable Allergen-free Foods
- The rise in food sensitivities is prompting the development of convenient, allergen-free food products for safe and easy consumption on-the-go.
- Alternative Spreads
- Innovative seed-based spreads are emerging as delicious alternatives to traditional nut butters, catering to those with nut allergies.
- Health-conscious Snack Revolution
- There is an increasing demand for nutritious, easy-to-pack snacks that fit into busy lifestyles while accommodating dietary restrictions.
Sectors Adopting This
- Food & Beverage
- The food & beverage industry is creatively addressing the needs of consumers with allergies through the introduction of safe, portable, and tasty options.
- Retail & Grocery
- Retailers and grocery stores are expanding their selections to include more allergy-friendly products, driven by growing consumer demand for inclusive food choices.
- Health & Wellness
- The health & wellness sector is seeing innovation in allergen-free food alternatives that promote safe eating habits and improve overall well-being.
