Beaches are among the purest pleasures in life, so 'Sand Cloud Towels' is working to preserve what makes the beach special. The company, which initially sold beach towels alone but has since expanded to include clothing and accessories, donates 10 percent of its net profits to various marine life preservation organizations, ensuring that its products help the life at the beach rather than harm it.
Sand Cloud Towels donates to several different organizations, including the Marine Conservation Institute, the Surfrider Foundation, the Pacific Marine Mammal Center, and San Diego Coastkeeper. The company's website includes links to and information about each of these organizations to give concerned consumers peace of mind about their donations by proxy.
Sand Cloud's towels themselves are geared toward Millennials, with Instagram-worthy designs that look great on the beach.