Sam Bencheghib Pledged to Run from the East Coast to the West Coast
Grace Mahas — October 16, 2019 — Eco
References: facebook & makeachange.world
There is a staggering amount of plastic waste that is entering our oceans each year and in an effort to raise awareness, Sam Bencheghib -- co-founder of the media outlet and environmental organization Make A Change World -- has partnered with StepChain and Parley for the Oceans to run from the East Coast to the West Coast. Throughout the journey, Sam has engaged with various schools, universities, local businesses, and communities and asked them to sign the Parley AIR pledge -- a commitment to avoiding single-use plastic whenever possible.
"Solutions to this toxic age we're living in demand creativity, collaboration, eco-innovation - and action. It's going to take all of us harnessing our superpowers, and the next generation isn't waiting to set the example. Sam, with his epic Ocean2Ocean run, has championed the pillars of change in 49 marathons and counting. We're proud to support his journey as we launch Ocean Uprise, a new Parley program all about inspiring and empowering youth to transform their, and our, future," said Cyrill Gutsch, Founder and CEO of Parley for the Oceans.
To follow Sam's journey, visit his StepChain account where his steps and mileage coverage are being tracked. You can also join the conversation online with the hashtags #Ocean2Ocean and #OceanUprise.
"Solutions to this toxic age we're living in demand creativity, collaboration, eco-innovation - and action. It's going to take all of us harnessing our superpowers, and the next generation isn't waiting to set the example. Sam, with his epic Ocean2Ocean run, has championed the pillars of change in 49 marathons and counting. We're proud to support his journey as we launch Ocean Uprise, a new Parley program all about inspiring and empowering youth to transform their, and our, future," said Cyrill Gutsch, Founder and CEO of Parley for the Oceans.
To follow Sam's journey, visit his StepChain account where his steps and mileage coverage are being tracked. You can also join the conversation online with the hashtags #Ocean2Ocean and #OceanUprise.
Trend Themes
1. Plastic Waste Reduction - Disruptive Innovation Opportunity: Develop innovative technologies and solutions to reduce plastic waste entering oceans.
2. Youth Empowerment - Disruptive Innovation Opportunity: Create platforms and programs that empower youth to take action against ocean pollution.
3. Collaborative Initiatives - Disruptive Innovation Opportunity: Foster partnerships and collaborations between individuals, organizations, and businesses to address ocean plastic pollution.
Industry Implications
1. Environmental Conservation - Disruptive Innovation Opportunity: Implement sustainable practices and technologies to protect the environment.
2. Media and Communication - Disruptive Innovation Opportunity: Utilize media and communication platforms to raise awareness about plastic pollution and promote sustainable behaviors.
3. Education - Disruptive Innovation Opportunity: Develop educational programs and materials to educate individuals and communities about the importance of reducing single-use plastic.
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