These Rise & Puff Tortillas are Made from Just 4 Organic Ingredients
Katherine Pendrill — February 26, 2023 — Lifestyle
References: riseandpuff & bakingbusiness
Rise & Puff tortillas officially launched this month to offer consumers a better-for-you tortilla option.
Rise & Puff has launched with three flagship tortilla products, each of which is made using five ingredients or less. For instance, the Organic Rise & Puff tortillas are made from a simple blend of flour, pure avocado oil, water, and sea salt. There is also a non-organic option and a gluten-free tortilla option made from a blend of cassava and tapioca flour.
Regardless of which option you choose, the best part about the Rise & Puff tortillas is that they puff up when heated to provide a deliciously pillowy soft texture. Simply heat up a pan on your stove and the tortillas will puff up in less than 30 seconds.
Image Credit: Rise & Puff
Rise & Puff has launched with three flagship tortilla products, each of which is made using five ingredients or less. For instance, the Organic Rise & Puff tortillas are made from a simple blend of flour, pure avocado oil, water, and sea salt. There is also a non-organic option and a gluten-free tortilla option made from a blend of cassava and tapioca flour.
Regardless of which option you choose, the best part about the Rise & Puff tortillas is that they puff up when heated to provide a deliciously pillowy soft texture. Simply heat up a pan on your stove and the tortillas will puff up in less than 30 seconds.
Image Credit: Rise & Puff
Trend Themes
1. Minimal Ingredient Food - There's an opportunity for food companies to innovate by creating new products with a minimal ingredient list like Rise & Puff tortillas.
2. Better-for-you Products - The demand for healthier and cleaner food options like Rise & Puff tortillas can lead to the disruptive innovation of products aimed at catering to these demands.
3. Alternative Flour Products - Companies can take advantage of the increased interest in alternative grain-based flours by creating products like Rise & Puff's cassava and tapioca tortillas.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage the trend of minimal ingredient food and create similar products to Rise & Puff's tortillas.
2. Gluten-free Foods - The rise of gluten-free food options creates an opportunity for the food industry to create innovative products like Rise & Puff's gluten-free tortillas.
3. Healthy Eating - As the trend of healthier and cleaner food options continues, the food industry can create more products that cater to this market, such as Rise & Puff's better-for-you tortillas.
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