The Rimowa x NUOVA NFTs Celebrate the Past & Future of Travel
Laura McQuarrie — May 12, 2021 — Art & Design
References: luxurylaunches
Luxury suitcase manufacturer Rimowa teamed up with NUOVA to create its first NFTs and the Rimowa x NUOVA collab introduces a collection called Blueprints from the Metaverse. The collection reimagines reimagining airline memorabilia for the future and looks back on the brand's heritage from a design perspective. There are four futuristic items in the collection, including a food cart, a transparent speaker system, a lamp with a circular glass pane and a telescopic table. These retro-futuristic designs modernize vintage details for fresh styles that look to the years to come.
Later this month, the NFT pieces from the Rimowa x NUOVA collection are set to go up for auction on Rarible for just a short 24 hour period.
Later this month, the NFT pieces from the Rimowa x NUOVA collection are set to go up for auction on Rarible for just a short 24 hour period.
Trend Themes
1. NFT Collectibles in Luxury Fashion - Luxury fashion brands are leveraging NFTs to create collectible items that merge digital art and physical products, creating new marketing and revenue streams.
2. Retro-futuristic Design - The trend towards retro designs with futuristic elements creates opportunities for designers to reimagine vintage products and styles in a modern context.
3. Metaverse-inspired Design - As virtual environments continue to gain importance in our daily lives, there is an opportunity for creatives to draw inspiration from these digital spaces and incorporate them into physical products.
Industry Implications
1. Luxury Goods - Elevated NFT collectibles like Rimowa x NUOVA’s Blueprints from the Metaverse presents an opportunity for high-end brands to explore the possibilities of the metaverse and digital art for creating exclusive, luxury products.
2. Design & Architecture - The trend towards retro-futuristic design creates an opportunity for designers and architects to explore new possibilities for integrating vintage and futuristic elements into their creations.
3. E-commerce - As interest in NFTs continues to grow, e-commerce platforms could benefit from incorporating limited edition, NFT collectibles into their offerings to create value-added experiences for audiences.
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