World renowned billionaire and eccentric innovator Sir Richard Branson is taking his brand where no brand has gone before. Following Branson’s mega successful Virgin Galactic project, the entrepreneur has set his sights a little closer to home.
Richard Branson’s Necker Nymph is an exceptionally cool looking submarine capable of taking two passengers on the underwater ride of their lives. Apparently the jet fighter style submersible can do some pretty amazing tricks, and all for the modest rental price of $25,000 per week.
Key Themes Behind This Trend
- Underwater Tourism
- Companies can develop more affordable underwater exploration vehicles for tourists, encouraging a new facet of travel that is experiential and unique.
- Experiential Luxury
- Businesses can tap into the demand for once-in-a-lifetime experiences by offering luxury underwater experiences, catering to high-end clienteles.
- Innovative Transportation
- Companies can develop unconventional modes of transportation, disrupting traditional travel and creating excitement amongst consumers.
Where This Applies
- Tourism
- The tourism industry can provide experiences for customers by exploring underwater landscapes with the use of innovative transportation methods; with the development of affordable underwater vehicles, we can create a new facet of tourism.
- Luxury Travel
- This innovation can be an opportunity for luxury travel providers to offer underwater exploration as a new luxury offering for customers.
- Transportation
- Transportation businesses can explore the affordable development of underwater vehicles as a unique mode of travel that can diversify transportation options.
