'Par' Lets Users Buy and Sell Airline Reward Miles to Book Flights
Michael Hemsworth — December 28, 2016 — Tech
Those who have airline reward miles that are about to expire or those who are looking to get a deal when it comes to booking a flight can make use of the 'Par' mobile app.
The reward miles territory is often difficult to navigate with miles often expiring before you can use them or not being high enough when you really need to use them. As such, 'Par' works as a way to help connect users together to easily swap reward miles to let everyone benefit in the longterm.
Consumers have become accustomed to booking their own flights and vacations, and have shifted almost entirely away from the traditional travel agent to make travel bookings. This has created a market where everyone is constantly on the hunt for deals, which 'Par' helps to further enhance by bringing reward miles into the mix.
The reward miles territory is often difficult to navigate with miles often expiring before you can use them or not being high enough when you really need to use them. As such, 'Par' works as a way to help connect users together to easily swap reward miles to let everyone benefit in the longterm.
Consumers have become accustomed to booking their own flights and vacations, and have shifted almost entirely away from the traditional travel agent to make travel bookings. This has created a market where everyone is constantly on the hunt for deals, which 'Par' helps to further enhance by bringing reward miles into the mix.
Trend Themes
1. Reward Mile Swapping - 'Par' app facilitates the exchange of expiring reward miles, offering a solution to the problem of miles being wasted or not used effectively.
2. Deal Hunting - Consumers increasingly seek out travel deals themselves, resulting in a shift away from traditional travel agents and creating a demand for apps like 'Par' that help enhance the search for deals.
3. Personalized Travel Booking - 'Par' empowers users to personalize their travel experience by leveraging the use of reward miles, giving them more control and flexibility in their bookings.
Industry Implications
1. Travel - 'Par' app disrupts the traditional travel industry by offering a unique solution for users to maximize the value of their reward miles when booking flights.
2. Mobile Apps - The increasing reliance on mobile apps for travel bookings opens up opportunities for app developers to provide innovative solutions like 'Par' that cater to the deal hunting and reward mile swapping trends.
3. Loyalty Programs - 'Par' taps into the loyalty program industry by addressing the common issue of reward miles going to waste and providing a platform for users to trade and maximize their rewards.
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