Max and Jennifer Siegel drive racial diversity to NASCAR with Rev Racing, which is "an auto racing team that competes at the regional level of NASCAR." The goal is to push for a stronger female and minority presence among competing drivers, as well as pit crew members. To do so, Rev Racing also operates the Drive for Diversity program, in partnership with NASCAR.
Inclusion in sport has been incredibly important to many sports leagues and the majority of them are actively working hard to create a space that is tolerant and accessible to everyone. As a pioneer of this in its category, Rev Racing does so through its Driver, Pit Crew, and Youth Development Program, and through various strategic partnerships.
Image Credit: Rev Racing