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The Mercedes Ciento Once is a Modernized Version of the 1970s Mercedes Car

 - Feb 16, 2011   Updated: Mar 21 2011
References: gwa-tuning & theawesomer
Feast your eyes on this powerful Mercedes Ciento Once, an updated concept car from the 1970s vehicle, the Mercedes C111. It is in fact a gull-wing door Mercedes, but with a modern twist.

The Ciento Once looks as though it were created with inspiration from the Back to the Future movie, but its technological aesthetics and sleek looks are definitely contemporary touches that bring it to the present.

Implications - Retro is making a comeback not only in the auto industry, but also in fashion, home decor, etc. The Mercedes Ciento is a great example of something that has played off something from decades past and updated it for today's modern consumer.

Anyone born before or in the 80s knows of the Back to the Future series, so playing up on that nostalgia is a big selling point for this luxury vehicle.