Juicy Couture's Woven Fanny Pack Revives Classic 90s Style

 - Mar 6, 2018
References: asos & hypebae
Inspired by the resurgence of 90s style, Juicy Couture created a new retro fanny pack. Made from a durable woven fabric, this black "bumbag" features a zippered inner pocket and a large interior.

The exterior has a large pink Juicy logo in a bold, classic font. With branded fabril lines and an adjustable and detachable strap, this bag can be worn in multiple ways. The fanny pack was all the rage in the 90s and early 2000s, starting in streetwear and moving into mainstream fashion -- and Juicy Couture aims to bring the bag back into style, along with the resurrection of the brand itself, as it has been on hiatus for a few years.