Compact Ragtop Roadsters

The Renault Wind is a Hardtop Convertible

You can expect this cute Renault roadster to debut at the Geneva Motor Show next month. Renault has dubbed its cute little hardtop convertible ‘Wind’. The Renault Wind’s flip-top transforms the car from hardtop to convertible in a very impressive 12 seconds flat.

If there really is an inclination for auto manufacturers to go with the hardtop convertible verses the soft top, then Renault is leading the way. Another design feature that makes the Renault Wind cute is its size. It comes in at only 5 inches longer than a Mini Cooper, which makes me just want to give it a big, squishy hug.

Compact Ragtop Roadsters
Auto manufacturers are leaning towards hardtop convertibles, making way for more compact ragtop roadsters like the Renault Wind.
Quick Transforming Hardtops
Car companies can innovate by focusing on creating hardtop convertibles that transform from top on to top off quickly and efficiently.
Ultra-compact Vehicles
The trend towards smaller, more efficient cars is pushing car companies to produce ultra-compact vehicles with unique design features like the Renault Wind's 5 inch longer-than-a-Mini-Cooper size.

Sectors Adopting This

Automotive
The automotive industry can explore the trend towards compact ragtop roadsters and quick transforming hardtops to cater to changing consumer preferences.
Design
Rising consumer demand for unique design features in vehicles presents a disruptive innovation opportunity for the design industry.
Manufacturing
The trend towards ultra-compact vehicles presents opportunities in manufacturing for companies that can produce lighter, more efficient car parts and body designs.
SCORE
4.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 45%
Activity 91%
Freshness 8%