Remote-control cars tend to be associated with the male population, yet this design by Just Girls proves that they can easily target young females as well. Fun, fast and interactive, they are toys that engage the player similar to video games while encouraging them to peel away from the couch. Although girls may already gravitate towards more active games, this is simply another reason to expose them to remote-control cars.
In order to resonate with more feminine personalities, this particular remote-control car, which takes on the form of a Camero, comes in pink. Decorated with fun decals along the side, the Just Girls logo is made clear on the control itself. In a way, the brand's name signals a sense of ownership that girls will appreciate.