ReGrained beer grain granola bars let you get the taste of beer without having to actually drink beer. While a lot of foods are infused with the taste of beer, ReGrained actually makes its granola bars using leftover grains from the brewing process. According to the company, only 10 percent of the ingredients used to make beer actually come out as beer. That leaves a lot of leftover grains, and potential granola bars.
Instead of throwing the grains away or using them as fertilizer, ReGrained has turned them into snack bars. The ReGrained beer grain granola bars currently come in two flavors: IPA and chocolate-coffee stout. The bars have the taste of beer but are completely non-alcoholic. The company is currently selling its bars in bulk, with 12 bars going for $22.
Why This Trend Is Growing
- Beer-infused Food
- Opportunity for food companies to create innovative products that incorporate leftover grains from the brewing process.
- Sustainable Snacking
- Opportunity for snack companies to utilize food waste and create environmentally friendly products.
- Non-alcoholic Beverage Alternatives
- Opportunity for beverage companies to develop non-alcoholic products that mimic the flavors of popular alcoholic beverages.
Industries Being Reshaped
- Food Manufacturing
- Opportunity for food manufacturers to capitalize on the trend of utilizing brewing byproducts in the production of new food products.
- Snack Industry
- Opportunity for snack companies to tap into the market of sustainable snacking by creating products that make use of food waste.
- Beverage Industry
- Opportunity for beverage manufacturers to cater to consumers looking for non-alcoholic alternatives that still offer the taste of alcoholic beverages.
