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Recognition by Manuel Fernandez Explores Smartphone Tech

This GIF series titled 'Recognition' by Manuel Fernandez draws attention to the implications of mobile social networking and egotism.

The Madrid-based Spanish artist creates pieces that explore the intersection and relationship of modern day art, popular culture and Internet. His work uses various mediums such as painting, installation and animated GIFS. In the 'Recognition' series, the takes the concept of facial recognition technology to create thought-provoking imagery.

Each image emulates the software process trying to capture a face, yet it focuses on everyday objects. This change of subject deviates attention from the self, and is meant to be a statement on "visual narcissism" enabled by mobile social networks such as Instagram. 'Recognition' by Manuel Fernandez is remarkable in its utilization of medium. It leaves me thinking back to Metamorphoses, with facial recognition being the modern equivalent of Narcissus's pool.