Creepily Chic Editorials

The Quality Magazine Winter 2013 Photoshoot Stars Model Kasia

If Lydia Deetz from 'Beetlejuice' were all grown up in today's society, she would probably look like model Kasia in the Quality Magazine Winter 2013 editorial. Her spiky bangs have been softened a bit and her choice of outfits are a little more varied, if still as dark, but overall the inspiration behind the looks is undeniable. From the wide-rimmed black hat to the pale skin and sunken eyes, Kasia channels her inner Wynona Ryder for the photoshoot.

Shot by Elizaveta Porodina, a photographer based in Munich, Germany, the Quality Magazine Winter 2013 editorial is titled 'The Next Dimension.' Full of shadows as well as eerie glow of reds and greens, there is a creepy vibe that is perfect for Halloween.

Creepy Aesthetic
Opportunity for fashion brands to incorporate a darker and eerie aesthetic in their clothing lines.
Dark Photography
Opportunity for photographers to experiment with dark themes and lighting in their work.
Gothic Style
Opportunity for beauty and makeup brands to create products that cater to the gothic style and aesthetic.

Industries Being Reshaped

Fashion
Fashion houses can incorporate some gothic and eerie elements in their upcoming collections.
Photography
Opportunity for photographers to experiment with haunted and spooky themes in their work, and appeal to a niche market.
Beauty and Makeup
Chances for brands to release gothic-themed beauty and makeup products.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 59%
Freshness 8%

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