The Torani Puremade Black Sugar Syrup is Inspired by Kokuto Sugar
Michael Hemsworth — June 16, 2021 — Marketing
References: torani & brandeating
The Torani Puremade Black Sugar Syrup is a new product from the brand targeted towards the increasing number of consumers becoming interested in boba bubble tea drinks. The syrup features a recipe inspired by kokuto, which is a natural dark brown cane sugar that hails from Okinawa in Japan. The syrup is reported to have a caramelized flavor profile that boasts hints of molasses to make it perfect for use in bubble tea drinks with a deeper taste experience.
The Torani Puremade Black Sugar Syrup is being made available for purchase from the brand online as well as in-store at Cost Plus World Market. The syrup contains no artificial ingredients, colors, flavors or preservatives and maintains a non-GMO recipe.
Image Credit: Torani
The Torani Puremade Black Sugar Syrup is being made available for purchase from the brand online as well as in-store at Cost Plus World Market. The syrup contains no artificial ingredients, colors, flavors or preservatives and maintains a non-GMO recipe.
Image Credit: Torani
Trend Themes
1. Boba Syrups - Opportunity for beverage companies to innovate their product line by incorporating more natural and unique ingredients like kokuto sugar and caramelized flavors.
2. Non-gmo Products - Opportunity for companies to expand their product range to cater to health-conscious consumers who are cautious about synthetic and artificial products.
3. Bubble Tea Drinks - Opportunity for beverage companies to come up with new flavor combinations and introduce unique flavors to keep up with the evolving preferences of consumers.
Industry Implications
1. Beverage Industry - Can explore new flavor profiles for syrups and drinks, and incorporate natural and organic ingredients in their products to attract health-conscious consumers.
2. Food Industry - Can experiment with natural and unique flavorings like kokuto sugar, in their products such as baked goods and confectioneries.
3. Retail Industry - Can introduce new and unique products like Torani Puremade Black Sugar Syrup to attract consumers and expand their competitive edge in the market.
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