If you've already grown tired of pumpkin lattes and baked goods, Jack in the Box's limited-edition Pumpkin Spice Shake might be the perfect fall fix. Made with real pumpkin and bursting with seasonal spices, the milkshake is a tasty alternative to a pricey latte.
Jack in the Box's Pumpkin Spice Shake is a limited-edition menu item that is back for the 2018 fall season. The drink itself is described as an extra-thick milkshake "blended with pumpkin spice syrup that’s made with real pumpkin." The whole thing is then topped with whipped cream, gingersnap crumbles, and a sweet maraschino cherry for a creative twist on a classic Thanksgiving dessert.
With pumpkin spice showing no signs of declining in popularity, its clear that fast food brands are looking for creative ways to keep the flavor fresh year after year.
Image Credit: <i> Jack in the Box.</i>
Key Themes Behind This Trend
- Pumpkin Spice Trend
- Exploring new ways to incorporate pumpkin spice flavors into different food and beverage offerings can capture the interest of consumers.
- Limited-edition Menu Items
- Creating limited-time menu items can create a sense of urgency and exclusivity, driving customers to try new products.
- Seasonal Offerings
- Offering seasonal products can cater to consumers' desire for variety and novelty, while also capitalizing on the excitement around specific holidays or seasons.
Where This Applies
- Fast Food
- Fast food chains can leverage the pumpkin spice trend and create unique seasonal offerings to attract customers.
- Beverage
- Beverage companies can develop pumpkin spice-themed drinks and milkshakes to cater to the growing demand for fall flavors.
- Confectionery
- Confectionery brands can explore the incorporation of pumpkin spice flavors in their products, offering consumers a seasonal twist to their favorite treats.
