Autumnal Pumpkin Wraps

KFC Australia is Celebrating Fall with Its New Pumpkin & Feta Twister

KFC Australia recently ushered in the fall season with the addition of a new wrap called the Pumpkin & Feta Twister. With pumpkin remaining the most sought-after fall ingredient, the new dish is sure to appeal to those looking for a new way to enjoy the season squash.

The new Pumpkin & Feta Twister consists of grilled chicken strips, crumbled feta, roasted pumpkin, lettuce and a smoky chipotle mayo wrapped in a warm flour tortilla. However, unlike the bright orange pumpkin-flavored products found in North America, the wrap is made with the Japanese pumpkin kabocha, which is more commonly found in Australia. As a result, the wrap offers a unique take on conventional pumpkin spice dishes.

Alternative Fall Flavors
Businesses can explore unique and unexplored flavors for seasonal dishes.
Innovative Ingredient Combination
Using unusual ingredient pairings can lead to a creative and unique menu item.
Regional Ingredient Adaptation
Adapting regional ingredients to popular flavors can create a unique twist on a popular trend.

Industries Being Reshaped

Restaurant Industry
Restaurants can capitalize on the popularity of seasonal ingredients by featuring them in creative dishes.
Processed Food Industry
Manufactured food companies can explore new ingredient pairings to create unique and innovative fall-themed products.
Agriculture Industry
Farmers can experiment with growing less common varieties of fall produce, opening new opportunities for unique dishes.
SCORE
0.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 3%
Freshness 8%

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