Stacked Pumpkin Pancakes

IHOP's Pumpkin Cinn-A-Stack Pancakes are a Seasonal Take on Breakfast

If you're ready for a new way to get your pumpkin fix, head over to IHOP to sample the chain's mouth-watering new Pumpkin Cinn-A-Stack Pancakes. Bursting with seasonal spices, the pancakes are like a pumpkin latte you can actually sink your teeth into.

To celebrate the start of fall 2018, IHOP has brought back two of it's seasonal favorites: Pumpkin Spice Pancakes and Cinn-A-Stack Pancakes. However, this year the breakfast chain is kicking things up a notch with a delicious combination of the two, dubbed Pumpkin Cinn-A-Stack Pancakes. The autumnal hybrid consists of four fluffy pancakes made with real pumpkin and a medley of seasonal spices. Each pancake is then layered with cinnamon roll filling and topped with both cream cheese icing and a dollop of whipped cream. As IHOP's Chief Marketing Officer Brad Haley explains, the Pumpkin Cinn-A-Stacks taste "just like a pumpkin pie and a cinnamon roll married and had a food baby."

Image Credit: <i> IHOP.</i>

Pumpkin Spice Craze
As the pumpkin spice trend continues to grow, businesses have an opportunity to create unique and innovative products that capitalize on consumers' love for the flavor.
Seasonal Menu Items
IHOP's Pumpkin Cinn-A-Stack Pancakes demonstrate the power of seasonal menu items, and businesses can explore similar opportunities to offer limited-time products that generate excitement and boost sales.
Flavor Fusions
The combination of pumpkin spice and cinnamon roll flavors in IHOP's Pumpkin Cinn-A-Stack Pancakes is an example of the potential for successful flavor fusions in the food industry.

Industries Being Reshaped

Fast Food
Fast food chains have the opportunity to create buzz-worthy limited-time items like IHOP's Pumpkin Cinn-A-Stack Pancakes that cater to seasonal trends.
Bakery
Bakeries can embrace the pumpkin spice craze and experiment with unique pumpkin spice products, like pumpkin spice croissants or muffins.
Coffee Shops
Coffee shops can offer pumpkin spice menu items, like pumpkin spice lattes and pastries, to capture seasonal demand and capitalize on the ever-growing pumpkin spice craze.
SCORE
0.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 10%
Activity 2%
Freshness 8%