First Watch is giving people the chance to get a taste of the comforting flavors of fall with its Pumpkin Pancake Breakfast, which consists of two eggs, a sausage patty and signature spiced Pumpkin Pancakes. The hearty breakfast is a seasonal treat that makes it easy to enjoy the flavors of pumpkin to start the day, along with cage-free eggs cooked any style and a Jones Dairy Farm grilled all-natural savory chicken sausage patty. The autumnal breakfast can be enjoyed at the restaurant, as well as picked up and delivered to create a comforting meal on the go or at home.
Also on the menu for fall at First Watch, there's a Truffle Mushroom Hash with house-roasted Shiitake and Crimini mushrooms, vegetarian-friendly Butternut Squash Bisque, Pumpkin Spiced Donuts and more.
What's Driving This Trend
- Seasonal Breakfasts
- Other restaurants could capitalize on seasonal breakfast items that make use of popular flavors and ingredients during certain times of the year.
- Comfort Food Delivery
- Opportunity for restaurants to offer comforting meals as delivery options, creating an alternative to traditional fast food options.
- Vegetarian-friendly Options
- As more people look for vegetarian-friendly options, restaurants could offer more inventive dishes to cater to this growing market.
Who This Affects Most
- Restaurant
- Restaurants could offer more seasonal breakfast dishes as a way of attracting customers and tapping into popular flavors and ingredients.
- Food Delivery
- Food delivery services could offer more comforting meal options, creating an alternative to traditional fast food options.
- Vegetarian Food
- There is a growing market for vegetarian-friendly options, giving food and restaurant companies the opportunity to develop more inventive dishes and capitalize on this trend.
