Publix Grocery is looking to offer something new and convenient this holiday season, and decided to do this by taking part in the ever-expanding delivery movement in North America.
Publix Grocery is looking to expand its Publix Liquor Stores, and so offering online orders of alcohol is a significant step in this process. The grocer, based in Lakeland, partnered with Instacart in order to properly form its delivery service. The process itself is simple enough, with consumers deciding what they want to purchase online, entering their birth date and agreeing that they won't be under the influence upon receiving the beverages. Delivery drivers will check consumers' IDs before giving them the alcohol, ensuring that the entire process is completely safe and legal.