There is no shortage of cosmetic products on the market that tout a variety of different benefits yet can have drastically varied results, which is something 'Proven' skincare is aiming to eliminate. Harnessing the power of AI, the brand is able to take a very rational approach to skincare by utilizing data from the Internet to create formulas that will actually work on your skin. The brand then creates mixtures especially for you to ensure you're never left settling for a generic product that might not be what you're looking for or in need of.
'Proven' skincare was founded by Ming Zhao and Amy Yuan, and identifies the need for more personalized cosmetic products as consumers become less satisfied with one-size-fits-all approaches.
'Proven' Skincare Provides the Best Solution for Your Unique Skin
Michael Hemsworth — February 23, 2018 — Fashion
References: tryproven & techcrunch