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Kid-Friendly Protein Bars

thinkKIDS Created a Flavorful Protein Bar for Kids That's Nutritious

— June 14, 2018 — Life-Stages
thinkKIDS just launched a collection of five protein bars for kids as a way to help parents from having to choose between nutritious and less-than-healthy, yet kid-pleasing snack options.

The kid-friendly protein bars contain 45% less sugar than the leading granola bar and come in satisfying flavors like Peanut Butter Cup, Vanilla Cupcake and Chocolate Chip. While kids enjoy a flavorful snack, parents will be pleased to know that the bar provides seven grams of protein, three grams of fiber and only four grams of sugar per serving. Additionally, the bars are gluten-free, non-GMO and made without artificial colors or flavors.

thinkKIDS identified a need for low-sugar, high-protein snacks for kids in flavors that young ones between the ages of six and 12 would enjoy finding in their lunchboxes and snacks.
Trend Themes
1. Low-sugar Snacks for Kids - Opportunity for creating more nutritious snack options for kids that contain low sugar and high protein.
2. Kid-friendly Protein Bars - Developing protein bars specifically designed for children between the ages of six and 12, with flavors that appeal to their taste preferences.
3. Healthy Snacks for Lunchboxes - Innovation opportunity for creating healthy and convenient snacks that can be packed in lunchboxes and enjoyed by kids.
Industry Implications
1. Health and Wellness - Opportunity for companies in the health and wellness industry to develop and market low-sugar, high-protein snacks for kids.
2. Food and Beverage - Creating kid-friendly protein bars presents a disruptive innovation opportunity within the food and beverage industry.
3. Packaged Foods - Innovation opportunity for companies specializing in packaged foods to create nutritious snack options for kids.
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