Jana's Marketplace Benefits Both Customers and Companies

 - Mar 22, 2014
References: jana & psfk
When it comes to product-testing, Jana's Marketplace is a great new platform that benefits both new companies and entrepreneurs, as well as consumers.

The platform works off already-existing technology from the company known as mCent. This then matches users based on location and interests with various products that could be of use. Since companies are always looking to test out new products before bringing them to the market, this presents an ideal testing ground. Moreover, consumers benefit too from getting access to this free material.

Jana's marketplace also taps into people that wouldn't always be exposed to certain services, targeting individuals in Pakistan for example who have to deal with high costs of data. This way even larger companies can benefit by gaining information from otherwise un-tapped markets through this product-testing experience.