Indie games company Big Potato installed a unique product vending machine in a London venue for games and drinks dubbed Loading Bar.
With the board game vending machine, consumers are able to purchase a variety of fun party games from Big Potato, which will provide plenty of entertainment for group gatherings during the holiday season and beyond—as the board game vending machine will be stationed inside the gaming bar for a year. Customers who use the Big Potato vending machine have the chance to win a special Potato Plushie by checking to see if the board game they purchased has a sticker on the reverse side, which will allow them to claim their exclusive prize at the bar.
At Loading Bar, Big Potato's team will also be hosting a Twitch livestream that shows off some of its great party games in action.
What's Driving This Trend
- Game Vending Machines
- There is potential for other game companies to create vending machines that dispense various types of games for quick and easy purchases.
- Brand Vending Installations
- More brands could benefit from creating unique vending installations to generate a unique shopping experience for customers.
- Vending Machine Gamification
- Incorporating a gamified element to vending machines can incentivize customers to make purchases through a reward system.
Who This Affects Most
- Gaming
- The board game vending machine could disrupt the traditional board game buying experience as it provides a unique way to purchase and discover new games.
- Retail
- Retailers could potentially explore the idea of incorporating vending machines that dispense various products in-store to add an element of fun and convenience for customers.
- Restaurants and Bars
- Restaurants and bars can benefit from installing product vending machines to offer a variety of items, snacks, and memorabilia without being fully staffed, leading to operational cost savings.
