Some would argue print news is a dying medium with the advent of the 24 hour news cycle on cable television and the ability to immediately release information through social media. However, PaperLater is taking the stories you read online and putting in back into a print format. From the UK's Newspaper Club, this new service takes the content you don't want to read on a screen and reformats it for you in a personalized newspaper.
To use, simply click the 'Save for PaperLater' bookmark when reading an article online. When you feel you've saved enough articles, you can confirm your order. Your stories will be analyzed, designed and refitted for print news and you will receive your custom paper 3 to 5 days later.
What's Driving This Trend
- Print News Revival
- With the popularity of PaperLater, other startups might be exploring ways to bring printed news back in trend.
- Personalized Content Curation
- PaperLater has garnered attention for its unique curation system that reformats online articles according to subscribers' preferences.
- Hybrid Media Consumption
- PaperLater's service shows that people still prefer printed copies of news and information while consuming them online as well.
Who This Affects Most
- Print Media
- PaperLater's unique approach to curating content and delivering them to clients could be an innovation opportunity for the print media industry.
- Digital Media
- PaperLater's system of personalized curation of digital content could lead to disrupting innovation in the digital media industry.
- Subscription Services
- PaperLater's service is an innovation opportunity for other subscription-based services that could offer creative ways to personalize content based on subscribers' preferences.
